AD  DESIGN GUIDE

This page is designed to help you understand the ad process & pricing. 

These are the primary steps: 

  1. The Ad Design Pricing Guide - what level of ad would you like, and how much will the design cost? 

  2. The Process - what is the process from start to finish? 

  3. Photos - what type of photo file do you need to purchase from your photographer? 

  4. Facebook advertising - how to make sure your ad is seen by the most people, in our specifically targeted audience, at the lowest cost. 

  5. Frequently asked questions - including - YES: 

       Your ad designed by Red Horse Media can be published in ANY magazine!

        We are regularly published by:

 

1. AD  DESIGN  PRICING  GUIDE

P R I C I N G: 

$50 : Base Price for design

$25 : Per horse cutout

$25 : Per harness / buggy / cart cutout

$20 : Reformatting, per magazine

E X A M P L E S : 

  • Level 1 - $50.00 ($50 design, no cutout)

  • Level 2 - $75.00 ($50 design + $25 x 1 horse cutout)

  • Level 3 - $100.00 ($50 design + $25 x 2 horse cutout)

  • Level 4 - $125.00 ($50 design + $25 x 3 horse cutout)

 

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Level 1

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Level 2

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Level 3

Level 4

Additional Design & Pricing Notes

  • Orders with a tight time constraint may incur an additional rush fee.

    • Same day rush fee is $200.

    • Weekend rush fee is $200. 

      • Weekend = Friday 5:00 PM  - Monday 9:00 AM

  • If you have specific design requests including theme, color, or arrangement, you must make those known to us before we begin your design.

  • Design revision requests may be subject to an additional design charge. 

  • The reformatting fee refers to changing the page dimensions for your add. More intensive reformatting may involve an increased reformatting fee. 

2. THE PROCESS

FROM CONTACT TO COMPLETED AD, WE'LL GO THROUGH 8 EASY STEPS: 

1. CHECK OUR PRICING GUIDE

Our comprehensive pricing guide page here on our website is designed to give you an idea of ad design elements and prices. Here, you can choose what kind of design is best for you based on the photo(s) you would like to use! 

2. CONTACT US

Simply contact us through our website or our email address, redhorsemediaco@gmail.com

3. WHAT INFORMATION DO WE NEED FROM YOU? 

Please include the following information when you contact us: 
 

First: what “Level” of ad you would like (details at the top of this page!)  

Second: All text-based information you would like to include in your ad, such as: 

  • Horse Name

  • Horse Breeding

  • Rider Name

  • Horse Shows & Class wins you may like to include

  • Whether this horse is being advertised for sale

  • Trainer/Barn info, along with any information you’d like included in the ad

  • Your barn logo if you would like to include it 

  • (Optional) any design elements you’d like to include, such as a particular color scheme, or examples of ads you like from our Ad Design Gallery. This can help us to understand your style and preferences! 

4. PHOTO

You are responsible for contacting your photographer, and having them send your photo to us. More information on this is available in the box above. In the meantime, if you send us the proof of the image you are going to use, we can use that as a placeholder to begin working on your design! 

5. DESIGN PROOF

Once we have received your information and photo, we will create a design proof for you. This proof is meant for you to approve the page design, such as design elements, background, color, and effects. This proof will include the photo of your horse, but it will not be cut out yet. 

Once you approve the design proof, we will cut out the image of your horse, and apply any lighting effects or special effects to bring the design to life! 

6. FINAL PROOF

The final proof is your 100% completed design! We will send you the final proof for approval!

 

7. PAYMENT

Once you approve the final proof, we will send you an e-invoice. This invoice will be complete - it will include a comprehensive list of the work that was done, and what ad spend you are using, so you know exactly what you’re paying for.  

8. COMPLETION

Once we receive payment, we will send you an HD digital copy of your ad to keep, post on Facebook, start running your Facebook ad if you have paid for one, and send to your magazine(s) if you’re having your ad published! 

3. PHOTOS

​Advertising on Facebook is

the best way to promote your show horse. 

Red Horse Media reaches

your target demographic - instantly. 

Know what you're paying for -

Red Horse Media can tell you

exactly how many people viewed your ad.

 

$30 ad management fee + price listed below. 

Ad Spend

$20

$30

$40

$50

$100

more ad spend,

Views Per Week

2,000 - 6,300

3,200 - 9,100

4,300 - 12,600

5,460 - 16,100

9,100 - 26,600

more views. 

4. FACEBOOK ADVERTISING

5. FREQUENTLY ASKED QUESTIONS

  • Red Horse Media ads can be published in any magazine.

  • Red Horse Media will send your ad to the magazines for you.

  • Your ad does not have to be for a magazine​​any purpose is fine.

  • If your ad photo was taken by a professional photographer, you must purchase the appropriate file type for ad design.

  • Most photographers have a "publication file" or "magazine file" option.

  • You are responsible for ensuring that you have purchased the correct file from your photographer for copyright purposes.